Archive for the ‘PR & Communications Pointers’ Category
4
Jan 2007
Posted in PR & Communications Pointers by Michael Kornfeld at 2:00 pm | Comments Off
A sound communications plan, like a good business plan, provides you with a roadmap for where you want to go. It outlines the steps you need to take and the resources you need to get there –including communications vehicles — and provides opportunities for tune-ups along the way.
Ten steps to help drive your strategic communications planning efforts follow: [To see the entire article, click on the title in red]